
Walid-Antoine Saade
CEO – COMPO EXPERT France SASWalid-Antoine Saade
CEO – COMPO EXPERT France SASAchievement in France of one of the best profitability of COMPO EXPERT.
Creation, development, registration and introduction of a unique concept of fertilization called “associated fertilization” which combines the best slow release technologies with beneficial biostimulants such as algae extracts and microorganisms
Head of COMPO EXPERT France SAS
Achievements & Current Missions:
– Development and Deployment of the strategy of “COMPO EXPERT” in France: setting missions, goals, strategic objectives and means needed to achieve objectives.
– Setting new directions for “product & market” developments of new growth areas. Implementation of the necessary tools (R & D, Marketing, Sales, ….) for the successful of new directions.
– Communication upstream and downstream toward stakeholders (shareholders, employees, customers, trade unions, media and authorities) in order to achieve the new strategic orientations.
– Implementation of a successful communication with the group in Germany to break cultural barriers and improve the projects.